About borGO:
Authentic Sustainable Tourism in Abruzzo's Hidden Villages
We're more than a tour operator — we're a movement to revitalize Abruzzo's authentic villages through sustainable tourism and meaningful connections with local communities.
Our mission
borGO was born from a simple belief: tourism should benefit everyone — travelers, communities, and the environment. We're dedicated to showcasing Abruzzo's authentic beauty while preserving its cultural heritage and supporting local economies.
Unlike mass tourism operators, we work exclusively with local guides, artisans, farmers, and small businesses to create experiences that are:
- Genuine and rooted in tradition
- Environmentally sustainable
- Economically beneficial to villages
- Culturally enriching for travelers
How we create Authentic Experiences
Nature & Outdoor Experiences
We partner with local guides who know every trail, every seasonal change, and every hidden viewpoint in Abruzzo's national parks and nature reserves.
Traditional Crafts & Heritage
O
ur artisan workshops connect you directly with master craftspeople keeping centuries-old traditions alive in village workshops.
Farm-to-Table Gastronomy
From family-run farms to traditional kitchens, we showcase authentic Abruzzo flavors through hands-on cooking experiences and local tastings.
Cultural Heritage & Villages
Explore medieval villages, hear stories passed down through generations, and participate in local festivals and community life.
Our values
Our tour operator takes at heart the need of Abruzzo and its people
Authenticity
We are committed to preserving the soul of historic villages, supporting generations-old traditions, and providing travelers with genuine cultural experiences. Every itinerary connects you directly with local families, artisans, and storytellers who share the true essence of Abruzzo. What this means for you:
- Real experiences with local families, not staged performances
- Traditional recipes taught by village grandmothers
- Artisan workshops in authentic village studios
- Stories and history shared by lifelong residents
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Sustainability
We believe responsible travel preserves the environment and strengthens communities. Our eco-friendly experiences reduce over-tourism impact while creating meaningful economic opportunities for local villages. Our commitment:
- Small group sizes (max 15 people) to minimize impact
- Profits reinvested in village conservation projects
- Partnerships with family-run businesses, not large corporations
- Zero-waste experiences using local, seasonal resources
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Community
Your satisfaction comes from meaningful connections with Abruzzo's communities. We facilitate genuine relationships between travelers and locals, creating lasting bonds that benefit everyone involved. How we build community:
- Direct partnerships with 25+ local families and artisans
- Village-led experiences designed by residents (expert) themselves
- Seasonal festivals and community events inclusion
- Post-trip connections with local partners you've met
- Impact reporting showing how your visit helped the village
Guido Cucchia
Founder and CEO
Guido, founder of BorGO, was born and raised in Abruzzo, Italy. Since 2015, he has lived in the Netherlands and Spain while traveling extensively across Europe and beyond. His international experience, combined with deep local knowledge, gives him unique insight into what travelers truly want from an authentic Abruzzo experience.
borGO was created to answer a simple question: How can visitors discover the real Abruzzo and experience this beautiful Italian region like locals do?