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Our story: the soul behind borGO

From local passion to international travelers — this is how borGO was born.

borGO is more than a travel brand. It is a mission to connect curious travelers with Abruzzo's hidden villages, traditions, and flavors through authentic experiences led by local guides. Born from love for this region and its people, borGO promotes slow, sustainable tourism that empowers local communities.

From Vision to Action

borGO was founded by a passionate Abruzzese who believes in reviving the forgotten stories of the region. Discover how one idea turned into a movement.

Meet the founder

borGO was founded by Guido Cucchia who believes in reviving the forgotten stories of the region. Discover how one idea turned into a movement.

Support our project on the crowdfunding platform. ​Together we go faster and further. 

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